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Clientize Announces Partnership with Acxiom Corporation
Boca Raton, FL - Company Release - March 31, 2003 -- In a move designed to
broaden the delivery of customer relationship marketing solutions to ecommerce
companies, catalogers and other direct marketers, Clientize today announces a
partnership with Acxiom Corporation, a leader in blending data, technology and
services to provide the most advanced customer and information management
solutions in the marketplace today.
Clientize has contracted to resell Acxiom's InfoBase data product line under
this new agreement. Product offerings include TeleSource, InfoBase Analytics and
Address Hygiene Processing Services. Marketers use this information to update
customer records, identify the characteristics of their most profitable
customers, cross-sell to existing customers and increase campaign response
rates.
"Acxiom specializes in maximizing customer profitability using sophisticated
database marketing," said Margaret Grisdela, President of Clientize. "This is
very closely aligned with the Clientize focus on helping companies use customer
knowledge to increase sales, enhance campaign performance and reduce the cost of
customer acquisition. We're pleased to partner with such a well-respected leader
in the marketing industry."
About Clientize.com Inc.
Clientize helps marketers build customer knowledge online to increase customer acquisition and retention. Clientize
focuses on a company's sales goals to build measurable online campaigns using online surveys, customer profiles and
enewsletters. This business intelligence is used to make better business decisions regarding product development,
staffing and customer service needs. More information about Clientize is available at www.clientize.com.
Contact:
Margaret Grisdela
Clientize.com Inc.
561-417-5533
mgrisdela@clientize.com
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